· Name of Company/Competitor: Mountain Dew
· Name of Campaign/Spot: DEWmocracy
· Date Launched: 4/21/2010
· Description: The commercial compiles a compilation of fan made videos by those who helped create the three new flavors for Mountain Dew. There is a call to action for fans of the beverage to vote online for one of these new flavors to be sold.
· Media Details: TV
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