Thursday, May 23, 2013

Southwest Airlines Welcomes vitaminwater Onboard



Southwest Airlines announced today the addition ofvitaminwater as a new premium drink option onboard! Customers now have the option to purchase vitaminwater for $3 on all of the carrier’s flights.  To celebrate the new partnership, Southwest today launched a sweepstakes to give away a year’s worth of vitaminwater and travel on Southwest Airlines! 

“We’re excited to add vitaminwater to our variety of onboard offerings,” said Mike Hafner , Southwest’s Vice President of Cabin Services.  “We listened to our Customers and know they’ll be happy with this new premium beverage option.” 

“vitaminwater is thrilled to be riding along with consumers on Southwest flights,” said Brock Safe , Coca-Cola’s Sr. National Account Executive.  “This adds a great-tasting, nutrient enhanced beverage option to the onboard selection of Coca-Cola products that they can enjoy inflight.”

Southwest is launching the year-long trial of vitaminwater by offering the popular flavors vitaminwater xxx (acai-blueberry-pomegranate) and vitaminwater squeezed (lemonade). The airline will accept Business Select and Rapid Rewards drink coupons as payment for vitaminwater onboard during the trial.

No comments:

Post a Comment