Wednesday, December 7, 2011

Lipton Launches 'Caring' Initiative


To demonstrate its commitment to sustainability, Lipton has introduced the “Caring for Communities is Our Cup of Tea” initiative. Under the program, the well-known Unilever brand aims to source all of its tea from sustainably managed, Rainforest Alliance-certified farms by 2015.

The first Lipton farm was Rainforest Alliance certified in 2007. Since that time, several third-party tea estates in Kenya, Argentina and India have received certification. As well as implementing environmentally sustainable practices, Rainforest Alliance-certified farms ensure that workers and their families have adequate housing and access to medical care and education for their children.

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