Mountain Dew - It's Different on the Mountain

·         Name of Company/Competitor: Mountain Dew

·         Name of Campaign/Spot: It's Different on the Mountain

·         Date Launched:12/10/2010

·         Description: There is a man boarding on simulated waves. Aerial view of a large canvas that reads: [WAVES ARE DIFFERENT ON THE MOUNTAIN]. [IT'S DIFFERENT ON THE MOUNTAIN].                    

·         Media Details: TV