Pepsi Max - Diner

·         Name of Company/Competitor: Pepsi Max

·         Name of Campaign/Spot: Diner

·         Date Launched:7/17/2010

·         Description: Pepsi Max and a Coke Zero delivery men are both sitting at a diner. They try to be friends and the Pepsi Max delivery man lets the Coke Zero guy try his soda. Pepsi Max guy records the moment and puts it on YouTube. They begin fighting.

·         Media Details: TV