Monday, April 4, 2011

New Snapple Tea Bears TV Show's Name

Snapple has partnered up with the CBS show Amazing Race to promote their newest limited edition tea.  India's rich tea tradition and the CBS show's stop in Kolkata, India inspired the new Papaya Mango Tea. Snapple was highlighted within the episode, in which the contestants followed the ancient tea-trading route between China and India. The new flavor was unveiled at the end of the show by host Phil Keoghan. Snapple is also showcasing a "Snap-a-Snapple" Facebook promotion  where fans are given scenarios where to photograph the new flavor for a chance to win $5,000. 

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